API study abroad Super Bowl ad

Some of you may remember the epic Super Bowl ad from last year where a person is searching for a study abroad program in France, which eventually leads them to find their soul mate…. very fun, and a great promotional piece for studying abroad!

This year API will be unveiling its own Super Bowl ad to be played at half-time. How might you ask? Aren’t these spots a half-million dollars for 15 seconds?!?!

Easy. The NFL and NBC (the network airing the 2012 game) decided that they want to offer non-profits, charities, and other educational initiatives and institutions the chance to promote their worthy endeavors and causes for FREE! You read right…  In late February there was an invitation-only “commercial lottery” and API was awarded a spot!!! Below please find the debut of API’s 2012 Super Bowl Commercial – “Transforming the Classroom” – Enjoy! 🙂

Transforming the Classroom from APIstudyabroad on Vimeo.

API did not win a commercial lottery, nor will we be raising our prices to support an exorbitantly priced T.V. ad – though we hope you enjoyed the video. Stay tuned for more great study abroad videos soon! Happy April Fools Day!

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“Top 10 Study Abroad Blogs You Should Be Reading” - The Study Abroad Blog
"The Best Meaningful Travel Articles of 2016"-GoAbroad.com
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Comments

  1. Very nice!

  2. Ahh, study abroad humor. Got to love it. Great video as well 😉

  3. We had fun making it! (:

  4. I love it. 🙂 Very nicely done!

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Jul 30, 2021 @ 16:16
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